About

Tell Your Story Lab (TYS Lab) is a creative development platform designed to help emerging storytellers discover their voice, strengthen their craft and move ideas towards real creative opportunities—from the first spark of an idea to a project ready for production, collaboration or the market.

Through TYS Challenge, we invite creatives to test themselves through focused storytelling tasks. TYS Fresh Perspective creates room for experimentation, unconventional formats and new ways of seeing and telling stories. TYS Cohort provides structured training, mentorship and project development, while TYS Lab supports selected creatives through deeper, longer-term development towards professionally viable projects.

Together, these programmes create a pathway where storytellers can learn, experiment, develop, showcase and earn through their creativity.

That vision extends into TribeSlate, our creator-and-audience-driven showcasing platform, designed to give creative work a life beyond development by connecting stories with audiences and creating new opportunities for visibility, collaboration and revenue.

At the heart of TYS is one belief: creatives should not only be taught how to tell stories—they should have the opportunity to build a future from the stories they create.